Sustainable Rural Well-being through SHGs in the Indian Scenario

By Prabhakar Venugopal Gantasala and Swapna Bhargavi Gantasala.

Published by The International Journal of Environmental, Cultural, Economic and Social Sustainability

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Article: Print	$US10.00
Article: Electronic	$US5.00

Self-Help-Groups (SHGs) reflect the combination of the debt-resource hypothesis and the poverty-environment nexus theory in fostering rural prosperity. SHGs in India are pivotal in poverty reduction. For sustainable rural prosperity, SHGs must bring about a linkage between assets that are natural, social, and those that belong to human capital in the rural setting. Sustainable prosperity indicates long term prosperity and not merely creating short-term income sources through SHGs. Though providing community support during liquidity crises and supporting profit oriented enterprises is an objective of SHGs, SHGs must be molded into change agents that integrate Socio-Ecological-System into the Economic perspective that is often emphasized. This paper examines this catalytic role of SHGs in the Socio-Ecological-system and reiterates the role of SHGs on natural, social and human capital assets in creating sustainable rural prosperity.

Keywords:	Self-help-groups, Social Capital, Socio-ecological-systems, Sustainable Prosperity

The International Journal of Environmental, Cultural, Economic and Social Sustainability, Volume 6, Issue 2, pp.1-18. Article: Print (Spiral Bound). Article: Electronic (PDF File; 710.107KB).

Dr. Prabhakar Venugopal Gantasala

Professor, School of Business Management, New York Institute of Technology, Amman, Jordan

Currently working as Professor in the School of Business, New York Institute of Technology, Amman, Jordan, I have thirteen years experience of working with different Business Schools in teaching, research and consultancy. I have been conferred with the Prof.K.Venkat Reddy gold medal in MBA for the batch 1992-1994 by S.K. University. I have been awarded with Doctor of Philosophy in Management for my dissertation titled ‘Organizational Culture and Network Embeddedness’. I possess to my credit a bachelors degree in law with Labor legislations as specialization. I have published five articles in different Journals and presented my research work in Human Resource Management, Knowledge Management, and Organizational Culture in various International Conferences including one in the International Colloquium on Business and Management, Bangkok. Have also undertaken consultancy work for the Government of Andhra Pradesh, India.

Swapna Bhargavi Gantasala

Assistant Professor, Aurora’s Post Graduate College (School of Management), Osmania University, Hyderabad, Andhra Pradesh, India

I am an Assistant Professor at Aurora P.G. College, handling Finance and Marketing specializations for MBA students. I have been associated with the Bank of America and then moved to academics. I have presented papers at various International conferences, one including at the International Colloquium of Business and Management, Bangkok. I am currently pursuing my doctoral program in Marketing and involved with research in HR and Marketing.

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