Fair Trade Channels: Are we Killing the Romantics?
This paper discusses the potential cannibalisation of the original Fair Trade filière by the mainstream one. It also presents the differences and dependencies between their two types of distribution chains
||Fair Trade, Distribution Chains, Mainstream Distribution
International Journal of Environmental, Cultural, Economic and Social Sustainability, Volume 2, Issue 1, pp.187-196.
Article: Print (Spiral Bound).
Article: Electronic (PDF File; 821.712KB).
Valéry Bezençon is a Phd student in management at the University of Neuchâtel. His specialization and research area are Fair Trade.
Prof. Sam Blili is a specialist in structure & organisation, e-commerce and technical assistance for developing countries and for international bodies such as World Bank, United Nations and European Commision.
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